Tag Archives: La Comunidad

Corona Extra Wants to Refresh Who We Are

Posted on April 13, 2010 by Laura

La Comunidad, the Hispanic AOR for Corona Extra, this week broke a new campaign encouraging U.S. Hispanics to reconnect with our Latino “cultural identity and values”… which, judging from these spots, means: Let’s not get too uptight about being on … Continue reading →

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Sony Will Make Sure to Capture Your Smile

Posted on December 6, 2009 by Laura

Miami and Buenos Aires-based La Comunidad has released a spot for the new Sony Cybershot, featuring the “Smile Shutter,” which automatically captures an image when your subject smiles – without having to press the shutter. Watch, enjoy and leave your … Continue reading →

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Speaking of Classic, Irreverent Spots…

Posted on March 1, 2009 by Laura

These commercials are not new. They were released in 2007 by Mun2, the youth-oriented cable channel. I wanted to make sure they make it to our library, since they reflect very nicely the audience and irreverent tone of the network … Continue reading →

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Being a Clown is not as Fun as You Think

Posted on February 13, 2009 by Laura

This spot is not new. It first aired in 2008 but I was tempted to include it because it is a very unusual -and effective- way to pitch an international movie festival. Client: Buenos Aires International Independent Film Festival Agency: … Continue reading →

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