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Tag Archives: JCPenney
JCPenney Launches Spring Campaign Via TVP
Author: Laura Martinez
Here are two new spots pitching JCPenney‘s spring collection. These spots hail from New York-based The Vidal Partnership, which in 2008 became the retailer’s Hispanic AOR. [youtube=http://www.youtube.com/watch?v=8ldqfx3jw9w] [youtube=http://www.youtube.com/watch?v=bBT4rjpweAc] TVP’s scope of work for JCPenney includes strategic counsel in reaching Hispanic … Read More
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