Tag Archives: Consumer Products

Sony Will Make Sure to Capture Your Smile

[youtube=http://www.youtube.com/watch?v=iLgOjCuGb4s] Miami and Buenos Aires-based La Comunidad has released a spot for the new Sony Cybershot, featuring the “Smile Shutter,” which automatically captures an image when your subject smiles – without having to press the shutter. Watch, enjoy and leave … Read More »

Pine Sol Puts Cleaning Fragrances to Work

The Clorox Company on Monday (Nov. 16) is set to launch nationally a new campaign touting the cleaning power of Pine Sol. The “Get to work” campaign -via Alma DDB– consists of a series of spots featuring scent-based characters (“Limón … Read More »

Lads in the Laundry Room Laud Downy's Long-Lasting Scent

And speaking of smelling good, Procter & Gamble’s Downy has a new Spanish-language commercial out. The :30 spot, via New York-based Wing Latino, is currently running on the nation’s main Hispanic networks. Watch. Enjoy. Leave your comments! [more creative credits … Read More »

Is Your Household Ready for Children?

Here’s a fun execution for P&G’s Bounty paper towels. More creative info. to come. Stay tuned! [youtube=http://www.youtube.com/watch?v=LpEtZ5RStmo&]

Gain Sure Knows What 'Smell Good' Really Means

Here is a great execution (at :45) for Gain, the P&G’s laundry detergent. I’m trying to dig in more creative info. about the spot but thought it would be great to share. Leave your comments! (or share more info. with … Read More »

LatinWorks' 'Llama' Wins at Cannes 2009

Here is Llama, the only spot from a U.S. Hispanic advertising agency that won a Silver Lion at the Cannes Lions International Advertising Festival this year. The spot is for client Mars’ Starburst. [youtube=http://www.youtube.com/watch?v=w1dhoeKaOrQ&] Client: Mars’ Starburst Agency: Latinworks

A Cannes Finalist. Foster Farms Transformation

The following ad, hailing from Long Beach, Calif.-based Grupo Gallegos was a finalist at Cannes 2008. [youtube=http://www.youtube.com/watch?v=Ju8CN0-GiPc] Agency: Grupo Gallegos, USA Creative Director: Favio Ucedo Associate Creative Director: Martin Cerri Copywriters: Rodrigo Trevio, Edgar Hernandez Art Director: Andres Munera Agency Producer: … Read More »

Pepto Bismol: For the Food That Hurts Most

Here are two great spots for Pepto Bismol, executed by Lápiz, of Chicago with production company Landia. [youtube=http://www.youtube.com/watch?v=QuHzwuKwGiY] [youtube=http://www.youtube.com/watch?v=pqdWaTJNt_M&] If you have any additional information about this ad, please send it our way.

Honey Bunches of Oats Launches New Hispanic Campaign

Post Foods, LLC this month launched a new Hispanic campaign for their star brand Honey Bunches of Oats. The campaign, executed by The Bravo Group, features :30 and: 15 spots and will be broadcast on national Spanish language television. Below: … Read More »

Turtle: An Innovative Pitch for the Clorox Brand

This spot is by no means new; it actually won a Silver Award at AdAge’s 2008 Hispanic Advertising Awards, but it is a great execution and shows an innovative approach to pitching the Clorox brand among U.S. Hispanics. [youtube=http://www.youtube.com/watch?v=7QysvNSaL0s&eurl]  Agency: … Read More »