On May 18 Dr. Pepper Snapple Group’s 7UP launched Sevenísima, a summer-long contest offering participants the chance to win several prizes, including a family vacation for four and house-cleaning services.
The following is one of the branded spots, created and conceived by 7UP’s Hispanic agency, López Negrete Communications.
[youtube=http://www.youtube.com/watch?v=IenPZJ-KOck&]
And this other one is part of a series produced by Telemundo to promote 7UP -and Sevenísima- at selected supermarkets in 8 cities.
[youtube=http://www.youtube.com/watch?v=yMckDXgYPF8&feature=related]
Client: 7UP
Agency: López Negrete
