Here are two new spots -launched this month (May 2009)- to promote some programming highlights by Discovery en Español. The spots are part of a comprehensive campaign that includes both on air and on the ground components.
Watch, enjoy and let me know your thoughts.
[youtube=http://www.youtube.com/watch?v=8q7WA0tnV8k]
[youtube=http://www.youtube.com/watch?v=9sNHHR1IqiE]
Creative work was done internally at Discovery.
Director: Pablo Sofovich
Field production: Doris Larrazabal
Producer: Terry Gallagher
Script: Xandra Uribe
Music: Daniel Dito Reschigna
Editor: Delio Leon
Graphics: Cristina Archila
Creative Director: Gabriela Woodman/Margarita Seguias
I like the jingle. Can’t get it out of my mind.
It is great! Discovery makes the world a better place!