The following two commercials, via Grupo Gallegos, are part of Comcast’s latest campaign to pitch its Spanish-language package Cable Latino. The ads, which are expected to air soon, feature English-language newscasts warning about the dangers of certain products, except Spanish-dominant Latinos risk missing half the story simply because they do not understand and the closed-captions are covering the most relevant part of the information. They are simply hilarious!
Watch. Enjoy. Leave us your comments!
[wpvideo Mu4Nm05A]
….Most Wanted
[youtube=http://www.youtube.com/watch?v=21Yaso3Tv0Q]
|
Client |
Comcast |
|
Agency |
Grupo Gallegos |
|
Country |
EE.UU |
|
Creative direction |
Favio Ucedo/ Juan Oubina |
|
Director Creativo Asociado |
Martin Cerri |
|
Redacción |
Fernando Fryd, Lulu Reynal, Martin Cerri |
|
Dirección de Arte |
Andrés Munera |
|
Producción por la agencia |
Carlos Barciela |
|
Director |
Andy Fogwill |
|
Compañía productora |
Landia |
|
Productor |
Juan Taylor |
|
Sonido |
AZ Los Angeles |
|
Ingeniero de Sonido |
Gonzalo Ugarteche |
|
Música |
La Casa Post Sound |
Compañía postproductora Gizmo
Client: Comcast
Agency: Grupo Gallegos
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